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Every Web Action Will Be a Like Soon – The Awl

Firstcametheadventof“IREADTHIS”onFacebook:“JoeSchmoand4otherfriendsrecentlyreadarticles。

”Ohdidyou?

That’sneat。

Sure:theageofautomaticallyreportedbehaviorbeganstodgily。

Alittlesadly。

Andalso,therewastheriseofactivitytimelines:“LadyXcommentedonherown?

status”!

Nowthere’sSvbtle,ablogging…platform?

Maybe?

Butmorelikelyabloggingnetwork?

Itiscurrentlyininvite-onlyform,andwasbuiltbyoneDustinCurtistofunctionasadigitalscrapbookthatallowshimtostoreideasthat,atsomepoint,becomepublishedposts。

(TherestofusjustuseGmaildraftsforthis。

Orourminds。

)It’ssmart:“Thisinterfacedoesn’tforcemeintothinkingaboutideasasposts,likeeveryotherbloggingsystemdoes。

Idon’thavetositdownandthinkaboutatitleandcontent,andI’mnotexpectedtopublishimmediately。

”(Anditalreadyhashaditsownlittle“yourippedmeoff!

”drama,asallgoodproductsshould?

have。

)

Therewasalso,however,anewlittleinventionpioneeredbySvbtle…abrilliant,goofy,andevilinvention。

Keepinginmindofcoursethattheword“kudos”isdisgusting,butthatallotherformsof“like”areprettymuchtaken,Curtisbuiltabuttononthesitesthatessentiallygivesa“like”tothepagebeingviewed?

—?

on-hover。

Yup,there’sa“target”andyouputyour“mouse”(LOL,ortrackpad)overitandboom,yourKUDOisregistered。

ThisresultedinaveryhilariouslettertoMr?

Curtis:

AsmuchasIwouldliketheCSSWorkingGrouptocollapseundertheweightofitsownmiserablefailure,IsincerelyhopethatbuttonsthatdonotneedtobepressedinordertobetriggeredfollowthesamepathasidioticanimatedpaperclipsandIveryhumblyrequestthatyoukindlydecrementtheKudosstatisticbyoneunitinordertocompensatefortheonethatIdefinitelydidnotintendtosenduntilitwasforcefullywithdrawnfrommebyadeceitfulhumaninterface。

WhoeverwrotethatisanInternet?

Hero。

Curtisresponded:

I’vereceivedabouttwentyemailsandmanymoretweetsfrompeoplewiththesamecomplaint。

Somehow,whenthathoverbuttonistriggered,peoplefeellikepartoftheirsoulisbeingsuckedinthroughthemonitorbyaCSSanimation。

Manyusetheword“theft”。

Ithinkit’skindof?

funny。

Iherebyproposethatwhenyour(largely)unpublicizedpersonalprivatebetasystemgeneratestwentyemailsofcomplaintaboutafeature,thatmeansthatpeopleabsolutelyhate?

it。

Exceptthatthisisexactlywhateverybigwebcompanywants。

It’ssoclosetounifyingapageviewwitha“like”!

It’stheultimateintheblendingoftheNewInternetNicewiththeNewInternetShareEverything。

Allthetechneedstodonowisauto-magicallysendthat“kudo”totheviewer’sFacebookwallandtheInternetwillbecomplete。

(Completelyruined,thatis。

)Nextstep:theloadofapageitselfbecomesthegivingofalittledigital?